How To Promote Your Music As A New Artist.

How To Promote Your Music As A New Artist

Hopeful new musicians want to find their audience and make a name for themselves. The trouble comes from getting noticed. When you know you’ve written a hit, how can you promote your music as a new artist?

Stepping up your presence on social media will help promote your music as a new artist. Developing an electronic press kit (EPK) helps you reach out to labels and media outlets. A music video has the potential to expand a song’s reach.

When music inspiration comes easily, but the marketing does not, check out these tips for promoting your album and kicking off your career.

How To Promote Your Music As A New Artist

You’ve written amazing lyrics and perfectly recorded each track. Getting your name out there is the next hurdle. Where should you start with music marketing?

Promote Your Music On Social Media

Social media is a powerful platform for anyone trying to get more eyes on their product. Having a presence on all of the major platforms, like Twitter, TikTok, Instagram, and YouTube, will ensure that your music is reaching a wide audience.

Create An Electronic Press Kit

An Electronic Press Kit, or EPK, is a package of information to give to influencers, potential labels, venues, and media outlets. It is a digital resume, and should include:

Shoot A Music Video

A music video will greatly grow the audience your music reaches. 87% of marketers who invested in a quality video reported a positive return on investment.

Creating a video that is interesting or appealing may also catch the eye of YouTube and TikTok’s algorithms, potentially supercharging visibility.

Conclusion

Marketing and promotion can be the less enjoyable part of becoming an established musician. Once you have a solid social media presence, an EPK to share, and an eye catching music video, you’ll see your career take flight.